Nov 27, 2025, 03:29 PM
The Absolute Best Black Friday Deals Worth Your Money
Good morning and happy Thanksgiving—it’s a great day for food, family, and football (not necessarily in that order), and it means that Black Friday deals are already arriving. We’ve been tracking discounts on our favorite products all month, and we’re excited to see many of the products we love have gone on sale.
Like the circulars that used to make the daily newspaper as thick as a phone book this time of year, the internet is slathered in red pixels and slashed-through dollar signs. Often, those roundups cover products the writer has never personally touched and feature prices that are not actual discounts. WIRED’s list of the absolute best Black Friday deals is different. Here you will only find products that a member of our Reviews team has tested and recommends. Also, we track prices, and any deal featured is actually cheaper compared to what you’d pay in April or October.
Updated November 27, 2025: How is that NFL pre-game show looking and sounding? If you’re watching TV today and thinking it’s time to upgrade your set for a clearer picture and crisper sound, we’ve just added a bunch of great AV deals on televisions and soundbars.
- An essential iPad: iPad 11-inch for $274 ($75 off)
- The laptop for everything: MacBook Air (M4) for $749 ($250 off)
- A miracle inexpensive TV: TCL QM6k for $498 ($300 off)
- Stream shows from your garage or hotel: Roku Plus for $19 ($21 off)
- Feathered friends: Bird Buddy Smart Hummingbird Feeder Pro for $199 ($50 off)
How does WIRED find the best deals?
We spend our entire working lives testing products and, in part, tracking how much they cost. That way, we can spot a good deal from one that’s just a markdown of an artificially inflated price (a practice far too common, sadly). We also use price-checking tools like Camelcamelcamel, but since we only cover items we’ve actually tested, it’s not that hard for us to keep track of prices and know what’s a good deal and what’s not.
What is the best time to shop?
In a word: now. The best Black Friday deals are happening right now, and we’ve rounded up our favorites in this guide.
In the olden days, Black Friday was just one day long. Shoppers would camp outside of stores, paper circulars in hand, eagerly awaiting the chance to bust down some doors and save a ton of cash. Fast-forward to the internet, and now Black Friday lasts more or less the entire month of November.
Jump to section: Computers, TV & Audio, Mobile Devices & Charging, Home & Kitchen, Beauty & Wellness
Computers
It finally happened. A $500 Windows laptop that isn’t just decent or mediocre. It’s actually good. The resolution is 2560 by 1600, with decent color accuracy and brightness. The battery life isn’t just adequate—it’s downright impressive. And the touchpad, which is an area where many budget laptops compromise, actually feels smooth and responsive. This is something no other Windows laptop can pull off. The only catch is that it’s a Doorbuster-style sale, meaning once they sell out at this price, this discount will disappear. —Luke Larsen
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Photograph: Brenda Stolyar
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Photograph: Best Buy
The M4 MacBook Air came out in early 2024, and it’s remained the best laptop you can buy. The price has slowly dropped, too. It’s now down to $749, and when you compare this directly with the quality of similarly priced laptops, you’ll see why it’s still at the top of my list. The display quality and resolution is top-notch, while the performance and battery life remain best in class. Now, you might be wondering if you should wait for the M5 MacBook Air instead of pulling the trigger on this deal. If the rumors are true, we’re still at least a few months out from the M5 MacBook Air, making this M4 still worthy of a purchase at this price. —Luke Larsen
This is the Wi-Fi 7 router I recommend for most people in our best Wi-Fi routers guide because it’s easy to set up and will cover homes and apartments up to around 2,000 square feet with fast and reliable connectivity. It’s only dual-band, so you do miss out on the 6-GHz band, but you get all the other advantages of Wi-Fi 7. It also has a generous array of ports and comes with free security software and parental controls. Support for VPN service, separate IoT or guest networks, and Ai Mesh rounds out an excellent device. —Simon Hill
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TV & Audio
This is our favorite TV for most people, because it offers excellent color and great processing, and contains virtually every app you could want. Mini LED backlighting means that you’ll have excellent contrast and plenty of performance in bright rooms, and TCL’s anti-glare technology makes it nice even when sunlight hits it. Its price is the main appeal; you’ll pay hundreds of dollars more for a TV that looks any better. —Parker Hall
The Roku Streaming Stick Plus is what I’d recommend for anyone who just wants to enable an older TV to stream modern apps. It looks fine, but I’d get a nicer stick if you have a newer TV. That said, you really cannot beat this $20 price. This is a device that can breathe new life into an older screen in your basement or garage, or which you can use to stream your shows in a hotel room without being too annoyed if you someday leave it behind. —Parker Hall
This is our favorite soundbar system for most people, thanks to its great wireless subwoofer, solid audio processing, and compact footprint below most screens. If you have been struggling to hear the voices on screen, or you’re just looking for a more cinematic experience, I recommend the SR-C30A. —Parker Hall
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Photograph: Ryan Waniata
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Photograph: Ryan Waniata
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Photograph: Ryan Waniata
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Photograph: Ryan Waniata
These are the best noise-canceling headphones from Sony, and among the best wireless headphones you can buy. They have insane processing power that can easily silence even the loudest sounds around you, and the included microphones are also awesome for Zoom calls. Sound quality is excellent, with custom-made drivers delivering Sony’s sleek and flat sound. —Parker Hall
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Mobile Devices & Charging
Google’s brand-new Pixel 10 is one of the best Android phones on the market right now—it’s rare to find a phone at this price, especially on sale, with a triple-camera system that includes a 5X optical zoom sensor. 5X! That means you won’t have trouble capturing sharp photos of birds up in the tree, your kid earning their diploma, or your favorite artist onstage. Not to mention this is one of the first flagship Android phones with Qi2 magnets, meaning, like Apple’s iPhones, you can magnetically attach the phone to wireless chargers and docks for speedy charging (and attach various fun magnetic accessories). Best of all is Google’s smart software; yes, there’s a lot of generative AI creep that isn’t super useful, but tools like Call Screen can filter out spam calls, and Now Playing automatically tells you what song is playing at the coffee shop without you having to lift a finger. Read our Best Pixel Phones guide for more details. —Julian Chokkattu
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Photograph: Julian Chokkattu
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Photograph: Julian Chokkattu
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Photograph: Julian Chokkattu
The current model of iPad (A16) has dropped below the $300 price we typically see on sales. This is a basic tablet that functions as a second screen for everything from watching movies on a flight to checking the news in bed without your reading glasses.
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Photograph: Julian Chokkattu
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Photograph: Julian Chokkattu
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Photograph: Julian Chokkattu
OnePlus
Pad 3
OnePlus may have just announced a cheaper tablet—the OnePlus Pad Go 2—but the OnePlus Pad 3 is still a fantastic high-end tablet that has a large 13.2-inch screen without a crazy price. It has excellent multitasking features and great performance.
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Photograph: Julian Chokkattu
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Photograph: Julian Chokkattu
Samsung
Galaxy Tab S11 and Tab S11 Ultra
I haven’t tested the Galaxy Tab S11 yet, but I did test its larger sibling, the Tab S11 Ultra. They share many of the same specs, though the Ultra has extra features like Wi-Fi 7 support, an extra ultrawide camera, and more storage, which are overkill. That means the smaller Tab S11 is a much better buy, especially at this price.
The Nimble Champ has topped our best power banks guide for a few years, largely because we appreciate the 90 percent certified recycled plastic construction and fully biodegradable packaging. It’s smaller than a pack of cards, with an eye-catching speckled design and a handy carry loop. This 5,200 mAh capacity portable charger has USB-A and USB-C ports and can charge at up to 15 watts. If you need more power, there are deeper discounts on the larger capacity models. You get a 3.3-foot USB-C to USB-C cable in the box. —Simon Hill
Amazon’s family of Kindle e-readers is popular for a reason, and our all-around favorite is the Kindle Paperwhite (12th generation). The latest generation came out last fall, and it’s got just about everything we want in an e-reader: an auto-adjusting warm light, a three-month battery life, snappy performance, integration with Overdrive so you can get your library books, and the ability to “speak” several languages. It doesn’t have a color screen, but it does have a proper dark mode, which Kindle’s color e-reader doesn’t have. The Signature version is also on sale. —Nena Farrell
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Photograph: Nena Farrell
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Photograph: Nena Farrell
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Courtesy of Amazon
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Video: Nena Farrell
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Photograph: Nena Farrell
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Photograph: Nena Farrell
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Courtesy of Amazon
One of the best digital notebooks you can get is the reMarkable 2. It’s my favorite budget option, which might seem weird since it’s not necessarily the cheapest option (it’s the same price as the Kindle Scribe) it’s the best for the features and the available accessories like a keyboard folio at the price point, and it is a lower price point than you’ll find for the rest of reMarkable’s lineup or competitors like Supernote. You can get bundles (you’ll need to choose both a marker and folio) of the reMarkable 2 for $70 right now, letting you add on your favorite folio or upgrade the marker without paying as much as you usually would. The digital notebooks from reMarkable are rarely on sale, so don’t miss this one. —Nena Farrell
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Photograph: Nena Farrell
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Photograph: Nena Farrell
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Courtesy of Amazon
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Video: Nena Farrell
Amazon
Kindle Scribe (2024)
The Kindle Scribe is a great combo e-reader and digital notebook. There are a few new models coming this winter, but we still think this one is worth buying, especially since it’s on sale.
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Photograph: Nena Farrell
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Video: Nena Farrell
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Courtesy of Kobo
Kobo
Libra Colour
This is our favorite digital notebook for readers, and it’s a great affordable color option. It’s only $30 off the typical price, but that’s still some savings on our favorite e-reader.
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Home & Kitchen
This is our top office chair recommendation for most people. Branch’s Ergonomic Chair Pro offers a ton of adjustments, from seat pan to lumbar support, all while looking pretty. It’s hard to find affordable, good office chairs, especially under $500, but Branch is one of the few companies delivering in this price bracket. We’ve rounded up more deals on Branch products here. —Julian Chokkattu
Secretlab
Magnus Pro
Secretlab might be a gamer-focused brand, but anyone should be able to appreciate its metal, magnetic Magnus Pro standing desk. The cable organization it allows is off the charts, largely thanks to the trench at the back and built-in power in one of the legs. Pick up magnetic accessories for more tidying up.
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Photograph: Julian Chokkattu
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Photograph: Julian Chokkattu
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Photograph: Julian Chokkattu
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Courtesy of Herman Miller
Herman Miller
Aeron
Herman Miller’s Aeron is an iconic office chair. Yes, it’s expensive, but this is a chair you won’t have to think about for more than a decade. It’s supportive, can be tailored to your body size, and has an excellent 12-year warranty. We’ve rounded up more Herman Miller deals here.
This is the lowest price we’ve seen all year for this fantastic Dyson vacuum. It’s our favorite vacuum cleaner for both wet and dry cleaning, since it takes the technology we love from the V15 and adds a wet mop head attachment. You sadly can’t buy the attachment and use it with an existing V15, but if you’re already in the market for a new stick vac and want one that can do both, WIRED reviewer Adrienne So says this vacuum is one of the best things that has ever happened to her. —Nena Farrell
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Photograph: Nena Farrell
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Photograph: Nena Farrell
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Photograph: Best Buy
Dyson
Gen5 Detect
Save $300 on Dyson’s most powerful vacuum, and our favorite for vacuuming up pet hair. It’s often on sale for around $850, but it’s great to get this for a little cheaper.
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Photograph: Nena Farrell
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Photograph: Nena-Farrell
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Courtesy of Worx
Worx
20V Cordless Cube Vac
This $20 discount is one we often see for sale events on this adorable Worx vacuum, but it’s still a great price to get our favorite car vacuum.
The debut of Dyson’s first tabletop-sized air purifier was just announced in September; it’s finally here, and we’ve tried it. Its claim to fame is that it uses electrostatic filtration, which incorporates electrically charged plates to attract dust, pollen, dander, and other allergens. In our guide to the Best Air Purifiers, WIRED contributor Lisa Wood Shapiro notes this means the filter can last up to five years, as opposed to six to 12 months like a typical HEPA. She thought it was a little loud, measuring twice the advertised decibels on its highest setting, but is otherwise a great option for smaller areas like bedrooms. —Kat Merck
This is the best price you’ll find all year for our all-around favorite smart bird feeder. It may not be the fanciest model, but it’s user-friendly and reliable. You can enjoy it without a subscription (though for the AI identification and image/video storage, you’ll want to spring for the extra $5 a month), and the app makes it easy to save and share great captures of birds. Note that Birdfy only works with 2.4 GHz Wi-Fi, and the base model comes without a solar panel. I don’t mind this, as Birdfy’s panel has to be mounted separately and it’s hard to do this when the feeder is installed on a pole, which is what I recommend. —Kat Merck
I test indoor hydroponic garden systems all year round, and Gardyn has been my consistent favorite. I have two of them—the Home 4, with 30 plants, and the brand-new Studio 2, with 16 plants—and they both look like living works of art, overflowing with everything from peas and peppers to nasturtiums and even canna lilies. The systems do take a fair amount of maintenance, but as a busy, full-time working parent, it’s nothing I haven’t been able to handle. If you’ve been curious about these, all Gardyn systems are now 20 percent off for Black Friday, netting you $180 off a Home or $111 off a Studio. If you don’t mind the older, original studio, that’s on even deeper discount for just $337. They also come with a free 30-day trial of Kelby, the AI growing assistant that plans your watering and maintenance schedules for you. —Kat Merck
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Courtesy of Auk
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Photograph: Kat Merck
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Photograph: Kat Merck
Auk
Mini
A Scandinavian garden we love, which is simple to maintain and lets you plant your own seeds.
This is Breville’s top-line piece of kitchen hardware, an air fryer and oven with better precision than any other oven of its kind I’ve tested. It toasts evenly across the oven and can air fry chicken wings to admirable crispness, dehydrate fruit, and also roast a 14-pound turkey. The Breville Joule—the same oven, but with a handy autopilot feature— is on almost the same sale, and it’s $400. Both are the cheapest they’ve been this year. But this $300 price, for an oven I know to serve well for years, is hard to pass up. —Matthew Korfhage
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Beauty & Wellness
If you already own an Apple Watch, I generally do not advocate getting the latest and greatest because they’re all pretty iterative. I do think that this year’s Series 11 is worth getting because for the first time ever, it really does have a full 24 hours of battery life. But last year’s Series 10 (Apple’s 10th anniversary watch) has the same S10 chip as the latest watches. It also has the same slim case, large screen, and is compatible with watchOS 26 (with an Apple Intelligence-enabled iPhone), so you can still enjoy the Liquid Glass design, Workout Buddy, and flick away Smart Stack with your wrist. —Adrienne So
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Photograph: Julian Chokkattu
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Photograph: Adrienne So
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Photograph: Julian Chokkattu
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Photograph: Adrienne So
Samsung
Galaxy Watch8 and Watch8 Classic
The first Samsung smartwatches to use Google Wear OS 6, these also have the distinctive “squircle” cushion design.
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Photograph: Simon Hill
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Photograph: Simon Hill
Oura
Ring 4
The Oura is our best ring fitness tracker and our best sleep tracker. It’s light, attractive, and wearable—even more so now that it has support for multiple rings, and new ceramic ring versions.
One of our favorite curling irons because it heats up fast—in just 25 seconds, to be exact—and features an ergonomic design that’s intuitive for beginners who need help keeping their hair in place. It’s 30 percent off, priced at $167, which could cover the cost of one to three salon visits, depending on the shop. —Boutayna Chokrane
Oral-B
Pro 1000
Our favorite oscillating toothbrush because of its powerful motor, round brush head that effectively reaches molars, and built-in timer. Most Pro models are a solid choice (and on sale right now), but the Pro 1000 offers the best value and is ideal for individuals with smaller mouths.
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Photograph: Emily Peck
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Photograph: Emily Peck
LYMA
The Lyma Laser
Lyma has released a Pro version of this laser, but the older model is still a great option. If you want the original, now is the time to buy it on sale for 25 percent off.
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Credit: Original Article
